Google AI mode was introduced at the I/O 2025 earlier this year and now people in US and India can try out the new Search avatar. But it seems the reach and knowledge about the new feature is limited, so Google is taking matters into its own hands and making it easily available through the main Google webpage. 

Google Doodles are generally used to mark an occasion or celebrate a popular personality but for this time, Google is using AI mode as its centre of attraction. New products need a lot of visibility and what better way than to use the best real estate on the web, which has to be the Google.com webpage where people go to search for answers and other materials. 

AI Mode On Google Homepage: Trying Much? 

So why does Google need to promote AI mode on its homepage? Well, it is a new feature and the company is investing billions into its AI ecosystem, where Search is going to be a big part of the future. In fact, AI overviews have changed the dynamics of the media publishing industry where people have been forced to tweak their content strategy to appease the AI lords. 

Google has been quoted in a recent CNBC report, where the company says putting the AI mode on its homepage was just a fun promo, which may sound true but there is a lot more to this move than just being fun. 

The New Search

AI mode is now available for people in India, and why not, Google’s biggest market outside of the US, where people use its products in large numbers. You get the cheapest mobile data in the world, and what better way to ramp up its user base than to launch it in India. 

“AI Mode does the heavy lifting for you, intelligently organizing information and gives you easy-to-digest breakdowns," a Google blog post shared

You will find the new AI Mode for Search listed in the Google Labs section which you can open by clicking on the Beaker icon on the top-left of the Google mobile app, and top-right if you have Google Search open on the desktop. You are greeted with the ‘Meet AI Mode’ message at the top of the screen and below that you have the dialog box where you can ask anything.